Never forget the nature of competition in your business because only understanding competition can help you succeed. There are several cosmetic brands, and they package their mascara in boxes of different styles. To stand out from your competitors, you have to do something extraordinary. For this purpose, you have to introduce innovative and trendy techniques for custom mascara boxes. Do you know about the modern designs of these boxes so that you can use any one of these designs? This article will discuss different trendy designs that can set your cosmetic products apart from others.
Textured and laser cut custom mascara boxes
Don’t you know about textured product boxes? According to professionals, texturing and laser cutting are trending in the packaging industry in this era. Laser cutting is the best technique that can facilitate the creation of intricate designs. There will be exciting cut-outs and a 3D layering effect. You can do this with many materials, such as kraft, bux board, and cardboard. This type of packaging will be attractive and sturdy enough that you can pass through even transportation processes. It is customizable according to your needs.
Similarly, 3D box printing, as well as laser printing, is becoming popular in the market. You can apply them even to recycled materials. Texturing has become the best technique to create a sense of anticipation. It gives an idea to the target customers about what is present inside the boxes.
Pillow style and sleeve slider packaging
You can get a mascara box in several styles to set your mascara prominent in retail stores. Do you know about different packaging styles? One of these fantastic styles is the pillow style. Many cosmetic brands have taken advantage of this design to make their mascara prominent in stores. Do you know about pillow-style boxes? Its shape resembles a pillow and looks fantastic when present in stores.
Similarly, sleeve slider packaging is also becoming popular due to its amazingness. The best thing about these trending box designs is that you can customize them according to your needs. You can make various customizations so that they can become the identity of your brand.
Custom mascara boxes with increased functionality
No business can survive without adopting modern tactics. For a company of cosmetic products, you have to make your customers pleased. You can do this by providing the best quality products attractively. The following are some features that can improve the functionality of your product boxes. Thus, they can please your customers.
Custom inserts and multiple segments The presentation of your products should be memorable and unique. Good enough to keep your brand in the minds of people. Ultimately, you will remember your brand with good words, and it is a gesture of the success of your business. Therefore, you should add custom inserts and placeholders to your custom mascara boxes. It would help if you created these add-ons by keeping in mind the size and shape of the mascara containment. Thus, your mascara will look aesthetically impressive when present in its respective insert. Besides that, you can create multiple segments inside the box to arrange two or more mascara containments. Thus, a professional arrangement of products will win the hearts of buyers.
• Addition of die-cut windows
You can also go for die-cut windows and enhance the catchiness of your product boxes. Do you know what functions these windows can offer to you? First, these windows can improve product visibility. Do you see the benefit of improved product visibility? It is the best trick that can lead to impulsive shopping. Therefore, most brands are adding these windows to their custom boxes so that customers can see how the mascara is arranged inside the boxes. Thus, they can inspect the quality of mascara without unboxing. Moreover, custom-shaped windows add to the attractiveness of these boxes to catch people’s eyes.
• Custom-shaped handles
Most brands have to offer convenience to their customers to build customer loyalty. It is necessary to build customer loyalty because it can increase the customer base and make the brand successful. For this purpose, brands add custom-shaped handles to their custom mascara boxes. These handles help to carry the packaged products quickly to their homes. Thus, it can be the best way of creating strong bonds with buyers. Ultimately, an increased number of loyal customers can take the brand to reach new horizons of popularity.
To print relevant printing elements
The following are some essential things you can print on these boxes to make them unique.
• Drawings and patterns
There are various drawings, such as line drawings, floral drawings, and others. They look fantastic when printed on these boxes. It would help if you understood that they could help take the boxes to the heights of popularity. Some brands also print their mascara packaging with patterns. Thus, their boxes can help catch people’s eyes and escalate sales.
• Product photography
Product photography on custom mascara boxes can play an essential role in enticing target customers. Do you know how it can benefit your brand? It is straightforward to understand, as product photography will let customers know what is present inside the boxes. Thus, buyers can see product photography to locate their desired items.
• Necessary product details
Specific details are necessary to be shared with buyers. For instance, they want to know about the brand and its products. For example, when you are selling mascara, these boxes should contain all details about the brand and mascara. Thus, these details can win the confidence of customer of buyers and make the products trustable. They can make the brand more important to customers. Moreover, it can let customers know about the difference between a brand from its competitors in the market. These details also improve the image of a cosmetic brand in the market.
Over time, packaging designs keep changing, and different brands try to introduce modern designs. For example, we have described some trending designs for custom mascara boxes. If you have a cosmetic brand, you must go for these designs or get inspiration from them to devise some innovative designs. Keep in mind that only distinctive styles can take your brand to the heights of popularity. However, they can play their role to entice more customers and lead to increased sales.