It’s been a long journey from black-and-white photos on Instagram to selfies on Facebook. Today, I am going to get into some tips that might help you get more reach on Instagram.
Before jumping on the strategies there is Boost Social Media on which you can easily rely to attain your goal.
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So, these are some of the strategies that you can try on Instagram to get more reach for your posts. I hope this article was helpful and you found it useful! Cheers!
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- So let’s talk about hashtags first! They have always been a very important part of the social media marketing for Instagram and they won’t be going away anytime soon. Using appropriate hashtags is one of the most effective ways to get targeted traffic on Instagram for your brand.
- Now, what are good hashtags that you should be using? I would choose five to ten hashtags that best describe your post and then sprinkle them throughout your comments. Also, don’t forget to put hashtags in the first comment.
- Now, you might be wondering how many hashtags is too much? Well, I would suggest to use not more than three hashtags per photo on Instagram. Anything above that will affect performance negatively. You can experiment with more than three if you want but it’s not recommended for now unless you want to risk getting less traffic and engagements.
- Don’t forget to keep track of your hashtags once you use them on Instagram. Use a separate document or app rather than the one that comes with your phone because they do not provide accurate tracking data for Instagram hashtags only occasionally updates the count.
- Always add an appropriate caption to your post. Think of what you would like people to see first, then choose the caption appropriately and extend your thoughts on hashtags as well.
- If you can’t get enough exposure for a certain piece of content, repost it with some minor modifications such as an updated photo or video that gets more attention than before. Obviously, it’s going to be an effective way of getting more exposure for your posts.
- Fill all the fields in your bio, especially the one about mobile audience because that is a huge part of Instagram and you won’t get a chance to reach them if your profile isn’t complete.
- Now, let’s talk about creating engaging posts. I have seen many marketers just fill their bio with hashtags and then post the same content again and again, which is not okay in my opinion. Keeping your followers engaged requires creativity or any other interesting thing that you can think of that works for your brand.
- Don’t forget to take awesome photos that are relevant to your business. The photos are the best way to generate conversions for Instagram.
- Add location tags whenever it’s needed because people love checking out places on Instagram which is a great way of getting more traffic.
- You can also collaborate with other businesses that work in the same industry, group them together and post about each one of them separately on your personal profile.
- Now, I am going to talk about boosts on Instagram that may or may not work but can be a great way of getting more exposure for your posts if they are creative enough. Instagram offers some really powerful tools such as social proof which you should definitely try out!
- Another tactic is to cross-promote your latest posts with other users in your niche because it’s a great way of getting more reach on Instagram.
- But you should be careful while choosing the users to cross-promote your posts because it can backfire if you choose people who are not likely to like or comment on your posts. I would suggest to choose accounts that have at least 10,000 followers to get started.
- Another thing you can do is use related hashtags for your posts so that more users can find them easily. You just have to type in a hashtag that describes your post and then look for the new one that best describes it on Instagram’s search page.