Thousands of Instagram users converted their personal account into a business account back in 2014 when the feature of business accounts was rolled out by Instagram. The idea helped individual business enterprises, influencers, and brands to use Instagram marketing and grow their presence online, promoting products and services in a more personalized way.
The first rule of setting up any business is branding and labelling it to make it unique and the Instagram management service provided an open platform to everyone who wished to utilize the social network for that purpose.
Although the Instagram for business account was loaded with tons of features even back then, the most enticing ones were the detailed analytics and insights of the account. Those services were just being offered by Google Webmaster and Analytics only. With time, social media networks mastered the art of improving their platforms by catering to user-oriented services and features, Instagram is no exception. The availability of a plethora of useful tools helped Instagram users to present their content even in a better way by analysing what else to promote and what time is the best to do it.
Personal Account on Instagram:
It is so easy to convert your personal account into a business account any time using Instagram. However, you might have done it just for the time being just to see how an idea about the business you are commencing would work out to be.
You can always revert the settings on the account and switch back to your personal account from a business account and here is how to do it.
- Log into your Instagram application.
- Go to your Instagram business profile.
- Now at the right corner, click on the profile icon.
- Click on the settings from there.
- Check the menu options
- From the dropdown menu click on “Switch account type”.
- Click on “switch to personal account” from there.
- Confirm the switch.
- Here you go, the account has been converted.
Reasons for switching back to personal account:
There are always reasons for everything we do. There could be valid reasons for you wanting to go back to your personal account. Some of the plausible reasons could be as follows.
Trial and Test:
Sometimes users take initiative to do something by doing some experiments on their social accounts. For instance, in order to work on a business account you may wish to explore its features first. It is not that you have converted your personal account into a business account for good, it’s only a matter of you trying it out for the time being. You are figuring out how it will work once you commence a business on it and start promoting it using free and paid resources.
When you switch your personal account into a business account just for exploring the business profile tools, you must consider checking the following pointers:
- Explore analytics and analysis tools that gauge the traffic and sources.
- Learn what type of content is performing well.
- Find out the time at which your content gets the more visitors,
- Play around with the comment box.
- Try out the promotional services and advertisement.
Once you have a business account the ideas will come pouring down. You are going to learn more than you expect that you’d. Take your time and play around with the tools just to see how it will work. Once you get a hold of you are all set for introducing your business on Instagram, now just do it and you have little to explore and more work to do practically to achieve your success in the endeavor.
Another reason for wanting to convert your business account into a personal account could be lack of success. People believe that it takes no effort in building up business online on social networks, the truth is you have to work hard sometimes. You never get thousands of Instagram followers overnight without putting much effort into it. So put some effort into promoting your content so you could approach your audience and generate the sales you are expecting to have.
Don’t lose hope in case you fail to set up your business on Instagram. It requires time, dedication and motivation, so all you have to do is keep trying. If you are feeling disappointed for the time being, you may switch your profile to a personal account and give it great thought. If an idea is not working, make a plan for another one, layout the map and start working on it again. You may have heard that famous proverb “Try try again”, so keep trying until you find the success that you deserve.
Not enough time:
It is likely that you have been caught up with so many things in your life. You have developed your business idea quite nicely and it is working as well. The only challenge is that you don’t have enough time to devote to your online business. Instead of putting your customers on waiting for your services and products, you have chosen to shut everything down. If you cannot hand over your business to someone trustworthy, the best idea would be to shut it completely down to avoid any claims from the customers and followers. There’s no point in keeping your business page live when you are struggling to find enough time in delivering the parcels that they might order through the page.