Mascara has a liquid-like form so that makeup lovers can easily apply it over their eyelashes. So, it is essential to protect the jars containing mascara from temperature variations for a longer life cycle. Mascara boxes serve brands greatly in this regard. The sturdy cardboard used for their production is also highly printable and aids brands in product promotion as well. Their availability in different designs keeps the mascara stand out in the crowd over retail shelves. The addition of gloss and matte coating make the packaging charming and preserve the printed content from humidity and other influencing factors.
Mascara always comes helpfully for makeup lovers to add a definition to their eyelashes. However, they have often seemed to complain about different factors associated with the mascara. So as a brand, you can easily fulfill all those demands using mascara boxes. All of their primary demands and their solutions are discussed below in detail.
Protection From Harms
The jars containing mascara are usually delicate. They are generally made of plastic or glass and need protection when people mix them with their other items of daily use. The bristles of the additional mascara wands can also get damaged. Therefore, you can add a divider in the mascara boxes wholesale to keep the wand and mascara separate. Moreover, you can also fix them at one position by the creative design of inserts. This method will also inspire customers by providing protection.
Use Organic Materials
Environmental pollution has become a real threat, and people understand that plastic is the biggest cause in this regard. Moreover, the excessive use of wood pulp for cardboard also causes deforestation. You can satisfy the customers by manufacturing custom mascara boxes using organic material. It will fulfill both of these demands of customers. Some popular organic materials in this regard are corn starch, seaweed, and bamboo pulp. It will help you cut down on the expenses because these materials are cheap than wood pulp.
Keep The Box Size Small
Mascara is a product that people have to use now and then to attend meetings and events while presenting their personality gracefully. Therefore, they often keep them along in their purse or pocket. Mascara packaging boxes with a large size can irritate them in the pockets or purses. It will occupy a wide space and will make it difficult for the people to handle them. So, you can win the hearts of customers by reducing their size and making them fit the product.
Add Value Through Design
Customers expect to have low price mascara with an added value. Fulfilling this need of the customers will even raise your customer base. It is so because everyone will prefer keeping such a product along. Often brands buy the mascara packaging bulk, and while doing so, they can negotiate with the packaging firms over this. Applying the gloss coating will make the design engaging. Moreover, get a stylish unboxing to satisfy the customers. A sleeve style unboxing can leave people amazed seeing the product coming out of the box.
Keep Detailing Short And Clear
Most of the brands try to display the maximum information about their brand and product over the packaging. But, the size of mascara boxes wholesale is kept small for easy handling. Printing so much detail over such a design will make t complex for the customers to look for their desired information in the retail stores. They can skip to the mascara by any other brand. So, keep the detailing short and make it clear for them to look for ingredients used or other essential information like expiry date.
Give Boxes A Gift Packaging Shape
People love sharing gifts with each other and usually buy an item most used by their loved ones. Beauty items and especially mascara, are used by every makeup lover to make the eyes beautiful. They have to pay separately for proper gift wrapping. However, custom mascara boxes can save money if they have the same gift packaging looks. It will feel the customers like a dream come true. You can use satin stretch bows and colorful ribbons for this purpose.
So, it is now easy to analyze that all the mentioned demands of the customers were genuine and how greatly mascara boxes can fulfill them. Adding so much value to the products will attach the customers emotionally to a brand. It will become a point where your brand can stand out from the other options available for the customers in a retail store.