Small businesses and startups do not put much emphasis on web design. They are rather concerned with the marketing aspect and making sure that the product clicks with their target audience. But they forget that if their web design cannot entice their visitors, then there will be less chance for them to make it count.
Colors can make things easier for any company to work on, emphasizing using the colors that can easily get the required response from the users. Never assume that any color can offer you the required support. Please go through this blog to know more about using a primary color scheme like RGB and three other major colors, which are used extensively in web design.
Apt Use of Colors
Colors can offer so much to a website, and products can benefit from it. I am sure some of my readers are not aware of why I am emphasizing this aspect. Always think about what you need to do to make things perfect for you. This can be one of the highlights of any page if the colors are used extensively. Different colors can affect visitors differently, so I have written this blog to offer you detailed information.
The red color is associated with hunger, urgency and also excites the viewer. You must have noticed that the majority of food outlets and restaurants use this color to evoke hunger and excitement for anyone. And mind you, this is something that is used extensively on websites.
The red color is used extensively on websites when offering clearance sales and special offers. This is akin to giving yourself every chance to succeed, as this is a sure-shot way to make things easier for you. What you can. That is why it is imperative to use this color aptly to make things work for you.
The green color is related to wealth, sincerity, and greenery is soothing to the eyes. That is why the color always brings joy to the viewers as they can, even for a brief moment and have a sigh of relief. While just this color may not reproduce the effect of greenery and lush green scenic places on a website, it is one of the most effective ways to make things work in your favor.
This color always makes people think about wealth, as most currencies are printed in green and blue. But this is another reason those restrictions are used as banks and financial institutions use this color effectively to their advantage.
The blue color is used primarily as something that can be trusted and also closely bonds with security. That is why many banks use this color for their logo and on different marketing channels. Trust and security for the banks is a definite requirement for them and that’s why this color fits the bill perfectly.
Examples for different websites that can use blue color apart from banks are all the websites that deal with products that are expensive. Or have any relation to something related to finance and security. a website offering hosting services and other critical aspects can benefit from this.
Orange color is an aggressive one as it drives action and is mainly used on CTAs. This is the reason why this color is extensively used on virtually all websites, especially e-commerce and online shopping portals. The use of orange color on call to action buttons drive a positive response from most of the visitors. That is done because the color is aggressive in nature and because it is bold, it resembles the actions just like the red color.
The deft use of orange can make a call to action button work wonders for any website. Shopping portals especially need this color to make their potential customers make a positive decision in their favor.
This color is synonymous with being young, vibrant and optimistic. Every website tries to be different and the vibe it gives to the visitors is important. Sometimes the visitor just does not get a positive vibe from a website, even if it looks worth a detailed look. The design and the text in the color can change instantly, just like orange and red color. Because of its bold nature, it is also used for attracting window shoppers, and in many instances, it successfully does so.
Websites looking to redesign or make major changes can benefit from using yellow color in appropriate places on their website.
Black color is synonymous with power and lust, and that is why it is mostly used for luxury products. Think of any website related to products with exorbitant prices, and you will notice this color for sure. Expensive cars like Lamborghini and Ferrari, and you will see the black color in the background and also one of the major colors across the website. Similarly, websites dealing with other luxury items like expensive bathroom fittings and furniture also use this color.
When the website offers you a strong vibe of being powerful, the visitors look satisfied that they are buying the right product that can complement their status.
The use of pink color is usually related to the female gender, and it is very much feminine. On many websites when we talk about apparel or any other thing related to small girls or young women, this color is always used. It is also related to romance and seen in stores and on products offering everything for women. The color always gets the attention of women so that it is the primary color on women centric websites across the world.
Always remember that the placement of colors and how you use them can make things easy for you. This can be the difference between a successful website versus those that always struggle to find visitors. The use of colors can make a great difference so that visitors may flock to your website.
Business owners search for a web design agency near me that can work for them concerning web design and the use of different colors. If you haven’t done so, it is high time to do it. Never assume that you can come up with something on your own that can get the eyeballs you deserve. Only professionals in the field of web design can offer you the required support.
If you think that you can add something valuable to this blog or want to ask a question, you are more than welcome. For any feedback too, please use the comments section below.